Have you ever wondered what Google Adsense is and if you could ever understand this popular term in advertising/website monitization, how it works and more?
Great! This article has been painstakenly written to give you the most simple, updated and detailed explanation of what Google Adsense is all about and everything else you must know for a good start.
Incase you also wish to know what Google is or who owns Google, I am sorry to dissapoint you for now.
I hope that isn’t gonna make us enemies?
Then, let’s proceed!
So, what’s Google Adsense?
What is Google AdSense ? – Google AdSense Explained In Details!
What is Google AdSense ? – Google AdSense Explained In Details!
Google Adsense is a member of the AdChoices group. Google AdSense is the publisher’s side of the ad network owned by Google. It’s an advertising program owned by Google through which publishers (content creators, website owners, and anyone with an audience) can monetize their online content with ease by displaying text, images, video, or interactive media advertisements that are targeted to the site content and audience.
Google Adsense is a section of the Google advertising service / product that is specifically made for publishers / content creators.
Advertisers use Google Adwords to target their ads and Google Adsense actually auctions your ad space and the advertisers bid for your ad space in real-time.
And the most interesting thing is that only the highest bid/paying ads go live.
Now that you understand exactly what Google Adsense is, why don’t we move a little bit further by answering some very useful frequently asked questions related to Google Adsense.
Don’t worry about signing up for Google Adsense for now, I will take you by the hand and guide you till we reach the promised land.
Here are the most frequently asked questions about Google Adsense that you will surely find useful.
FAQs – Frequently Asked Questions on Google Adsense
This area lists the most FAQs questions new and existing adsense publishers have been asking.
This is a very important question that you will find trending on Google search or other search engines and content monetisation forums.
To answer that question, here’s how Google Adsense works.
Through Google Adsense, publishers or website owners and YouTube Creators can signup / join the advertising program. After approval, the publisher gets a unique ad code which they can put directly on their website.
Through this ad code, Google Adsense will fill the ad spaces on your aite automatically or according to your arrangements and then try to pick out the right ads for your audience or visitors.
One of the coolest attributes of Google Adsense is that, it’s a very intelligent contextual based ad network.
By contextual advertising, we simply mean a form of targetted advertising that’s based on the context of what a user is looking at.
Here’s a little more expalnation of how contextual advert
A contextual advertising system like Google Adsense scans the content of a webpage for keywords and then returns advertisements on that webpage that’s related to those keywords.
Let’s say a user is on a webpage that talks about the best Insurance companies or tips on how to choose an insurance policy, the contextual ad network will show advertisements pertaining to insurance companies.
So contextual advertising matches the contents of a webpage with ads that are directly correlated.
Google Adsense automatically serves useful targetted ads to your users or visitors who it knows are more likely to click on them naturally.
It’s just like showing a coffee breewing machine to a user who loves searching for the best Coffe recipes or showing the best insurance companies to a user who loves searching about insurance.
The ads are 100% likely to be clicked because it really revolves around their interests.
Knowing how Google Adsense works will really be useful for any beginner.
Through Google AdWords, advertisers can spend money picking the websites they want to advertise on and the interest audiences they want to target.
Through Google AdSense, website owners can monetize their content and AdWords will fill the ad spaces with ease.
You can monetize your content quickly and effectively and increase your online revenue with Google AdSense.
So, rather than you trying to sell your ad space on your website, you just have to work with Google Adsense by creating an account with or without your current Google account.
Once your website is confirmed, all you do is to add the advertising code directly to your website or you use it on your YouTube videos and you’re able to monetize your content.
So when people go/visit your website or watch your Youtube video, you’re actually able to make money from the people that are visiting your website.
You wouldn’t need to worry about selling ad space or the marketting stress. Google Adsense. You don’t have to worry about all the heavy lifting involved with making money from Advertising.
After all these complex stuffs, you get the best targeted ads towards your users and you also get/make the most money.
Everytime a user clicks on your ad normally, you get paid. Google Adsense keeps track of all your ad activities and money/billing.
You might have asked, can I use Google Adsense? Am I eleigible to use Google Adsense on my blog or website or CMS?
Is it only .com or .ca domains that can use Adsense on their website?
Google Adsense is open to any website owner with traffic and content or any YouTube video creator can utilize AdSense and add the ad code to their website.
To answer the question, anyone with a website that has very good and valuable content and a considerable amount of organic traffic can use Google Adsense to monitize their content.
Yes, Google Adsense is completely free of charge. You don’t need to pay before signing up or joining the program and you don’t need to pay any money to withdraw your earnings.
Google doesn’t need money from publishers but adsertisers whose ads are displayed on your websites.
So, fret not. Google Adsense is free to join.
This is just a summary of how Adsense works. Google Adsense pays you for the the impressions and the clicks or engagements on the ads/adverts that are shown on your blog, website or Youtube videos.
One of the coolest things about Google is, with one Google account, you can have access to all of Google’s products and services like Gmail, YouTube, Google Drive, Google Keep, Maps etc.
But for its advertising section for publishers which is called Google Adsense, you’ll need to manually sign up with your website/blog to be reviewed and then activated in the ad program.
Your Google Adsense account is your Google Account that’s linked to your Adsense profile, either with your Google account email(@gmail.com) or your custom email like firstname.lastname@example.org
With your personal/custom email usedto sign up for Google adsense, it can also serve as your Google account for most of Google products and services.
Yes, you can insert Google Adsense ad code any where on your website to display ads on selected positions.
You can manually place the adsense ad codes on the positions available on your webiste template/theme or use Google Auto Ad code to place ads on your website automatically using AI.
If you’re looking into signing up for Adsense but you are’nt sure if your kind of site is eligible for Adsense, then you’re in the right place.
Blogs, forums, online tools and websites from various niches/categories such as
⦁ Arts and entertainment
⦁ Autos & vehicles
⦁ Beauty and fitness
⦁ Books & literature
⦁ Computers & electronics
⦁ Food & drink
⦁ Pets & animals
⦁ People & society
⦁ Real estate
⦁ Hobbies and leisure
⦁ Home and garden
⦁ Jobs and education
⦁ Law and government
⦁ Online communities
⦁ Online tools
can use Google Adsense as a source of website monitisation. Any website that meets Adsense program policies can sign up to use Google adsense .
That brings us to another very popular question.
Google Adsense is a free program for website owners with good contents that allows them to show ads to visitors and then make money in return for the engagement with the ads.
Whether your website is a free one without a premium domain, free hosting or whatever you define as a free website, you can use Google Adsense on it without any restrictions, provided the website meets Google Adsense program policies and guidelines.
Google Adsense is one of the easiest and most rewarding way to monitize your website or blog content or YouTube Channel.
Google Adsense has a lot of different cool ad formats that you can choose from or use and they keep adding newer and better ad formats to the family.
Ads formats in Google Adsense includes text and display, videos, match contents, or interactive media advertisements.
This is a very popular question relatated to Adsense payment. No one wants earn money and then find it difficult to receive their payments.
The following are payment methods available on Google Adsense for publishers to cashout or withdraw their earnings. It includes
Checks by mail, Wire transfer, Electronic Fund Transfer (EFT) payments / bank transfer, Western Union Quick Cash and Rapida payments.
Google Adsense works on Pay Per Click and also ad impressions. If an ad is clicked without any motive or by mistake, Google’s system will know that it’s an invalid click.
A purchase doesn’t need to be made before you are paid but the valid clicks attracts payments.
You should use Google AdSense as soon as you start getting more than 50 sessions/page views per day on your website.
Google Adsense ads can show up automatically in any available space it deems fit for ads by using Auto Ads or it can be displayed on the spaces where you have inserted individual code snippets.
It depends if you are using Google AdSense Auto Ads or if you placed individual code snippets on your website in areas where you want ads to show.
Why would it be Google Adsense when there are numerous advertising companies out there?
This is a question frequently asked by almost all beginners when it comes to website monitisation.
The reason why adsense is very popular is because so many people are using it and trust it.
But, here are the reasons why you should consider using Google Adsense on your blog or website for easy monitisation.
⦁ Adsense turns your contents into a profittable stream of income by displaying targetted ads to your visitors.
⦁ Google Adsense ad network is used by more than 2 million people. This makes it a trusted source of website content monitisation.
⦁ Google Adsense is free, you don’t need to pay before joining the program.
⦁ Google Adsense eligibility is very okay and any small website with good content and any amount of traffic can join. Unlike most advertising companies that requires very high traffic to join, Google Adsense is different.
⦁ Google Adsense has the largest network of online advertisers who can bid for your ad space in real-time. This makes your possibility of earning from your blog/website content very sure.
⦁ Google Ads are automatically screened to ensure they’re high quality and also relevant to your content or audience. This ensures you make money from your website without annoying your visitors.
⦁ Google has the largest advertising platform and advertising market share in the world. The Google Display Network alone reaching over 90% of the entire internet.
⦁ You are in control of how ads are shown on your blog, which ad network or advertisers etc. Unlike most advertising companies that offer website content monitisation options with little or no usercontrol, Adsense is different.
There are thousands of advertisers trying to target on the Google Advertising network and drive results for their business. With quality contents on your blog, you stand a chance to make recurring income.
It’s a contextual based, non irritating, userfriendly and trusted ad network for website monitisation.
You can go to http://www.google.com/adsense/ to sign up with your Google Account. But, I will advice you to wait for our next article on what you need to do before applying or signing up for Google Adsense.
If you have read all the way to this point, well done. It shows how devoted you are to succeeding via blogging and you will.
If there’s any question you would like to ask, please feel free to comment and I wouldn’t sleep until you get a satisfying response.
I would see you in our next article….